Privacy policy

Last updated 10 September 2026

PCS Wheels is a vehicle-listing search tool for the US military community in Europe. This page describes what the site stores, why, and how to get it removed. It is written to be short enough that you will actually read it.

Browsing is anonymous

You do not need an account to search listings. We do not ask for your name, your unit, your rank, or a .mil address — and we never will. We do not operate on, or connect to, any government network.

What we store

• Usage analytics. Page views, searches, listing opens, and clicks through to a dealer. These are counted first-party, tied to a random ID that lasts only until you close the browser tab. No third-party trackers, no advertising pixels, no cross-site profiling.
• Marketplace accounts (only if you create one). Your email address, the listings you post, their photos, and the messages you exchange with buyers. Your email and phone number are never shown to other users — messaging runs through the site.
• Server logs. Standard web-server records including IP address, kept briefly for security and debugging.

Cookies and browser storage

We use no advertising or tracking cookies. What we do use, and why:

• A strictly necessary cookie to keep you signed in, set only if you sign in to the marketplace.
• Storage on your own device for the cars you save and for your analytics preference. Saved cars stay on your device and are never sent to us.
• A temporary random ID for analytics, erased when you close the tab.

You can switch analytics off at any time from the notice on the homepage, and we honour your browser's “Do Not Track” setting automatically.

Who else is involved

We use a small number of processors, all under contract and none of them advertising or analytics companies:

• A hosting provider in the EU, which runs the site and its database.
• An email delivery provider, which sends sign-in codes and message notifications.
• A payment processor, used only if you buy a paid listing upgrade. We never see or store your card details.
• A web font provider, which receives your IP address as part of serving the site's typefaces.
• Dealer websites. Vehicle photos load from the dealer's own server. We strip the referrer so they are not told where you came from.

We do not sell your data, and we do not share it with advertisers, data brokers, or any government body. If you want the specific identity of any processor above, ask and we will tell you.

How long we keep it

Analytics records are aggregate and retained indefinitely in that form. Marketplace listings are removed after they sell or expire. Delete your account and we erase your listings, photos, and messages.

Your rights

Under the GDPR you can ask us for a copy of your data, correct it, delete it, or object to how we use it. Email privacy@pcswheels.com and we will respond within 30 days. You may also complain to the Italian data protection authority, the Garante per la protezione dei dati personali.

Children

The site is not intended for anyone under 16.

Changes

If we change what we store, we update this page and its date. Material changes will be flagged on the homepage.

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